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Denmark’s Gambling Market - Small giant
in the North – paving the way for Scandinavia?
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Report on all gambling sectors in Denmark –
betting, lottery, casino, machines, and interactive/online gambling as well as
a unique overview of the current draft law.
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Currently, the French liberalisation plans are
probably getting most of the industry’s attention. But in the background, at times almost neglected,
several other countries, such as Denmark, are setting about liberalising large parts of their gambling
market. Denmark’s gambling market may not be as big as that of France or Italy, but the planned
liberalisation is nevertheless highly relevant for the global market:
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- Denmark is one of the first to liberalise its gambling market
- The Danish
government is one of the first in both the EU and Scandinavia to respond to the growing market share of
Internet gambling operators and to the increasing pressure of the European Commission by liberalising
its gambling market.
- Liberalisation goes beyond the online gambling sector
- Whereas the French draft law limits liberalisation to selected online games, the Danish government goes further and also plans to open up the retail/land-based betting market.
- Denmark: paving the way for Scandinavia?
- We believe
that other Scandinavian states will closely watch the implementation of Denmark’s liberalisation plans,
its challenges, private operators’ actions, developments of tax/levies, and, last but not least, the
impact on problematic gambling.
- A Danish license: a must for private operators active in Scandinavia
- MECN believes
that private operators with a focus on Scandinavia should definitely participate in Denmark’s
liberalised market. They could not only gather valuable experience but also present themselves as
trustworthy partners for gambling operations throughout all of Scandinavia.
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The report includes
detailed analyses of all relevant topics:
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- Unique overview of the liberalisation process and content of the draft law
– Although the current draft law liberalising the gambling market is still confidential, MECN and the Danish law firm Horten are able to offer the reader unique insights into key details of the draft law.
- Analyses of all sectors - The report offers an analysis of all
sectors of the gambling market: interactive/online gambling, betting, lottery, gambling machines, and
casinos.
- Current market figures - The report includes comprehensive
market data up to 2008, such as market size and development of sales/turnover as well as gross
revenues, registered users, …
- Legal/regulatory and tax information - The report provides
detailed explanations of the current legislation and the taxes imposed – it was produced in cooperation
with the leading legal experts of the Danish law firm Horten.
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