Company profile of Betfair, including analysis of
the 2005 financial data
In light of a potential IPO and ongoing speculations
about the profitability of Betfair, the dominant leader in the betting exchange market decided to publish
its financial figures for the first time ever. This offers a unique chance to learn more about the dynamics
and gain insight into one of the most rapidly growing businesses in the world of gambling.
MECN took the chance to analyze Betfair’s data and
strategies in a detailed company profile and provides an updated overview of the betting exchange market.
The company profile offers detailed information regarding Betfair’s most relevant issues, among others:
Products and services
Revenues and costs (e.g., commission revenues, staff costs, …)
Ratios (e.g., revenue per active user, R&D costs on revenue, …)
Profit and cash flow
Recent developments and outlook
Overview of the betting exchange market and its future